B2B lead generation for tech companies
As a B2B lead generation agency, we find out who your product or service is right for, reach the right decision-makers with multichannel campaigns, and hand your sales team prospects worth talking to. Continuously, not for the length of one campaign.
30 minutes, with concrete recommendations.
Leads handed over weekly
qualified leads a week
Week 1
Week 12
When you need this
Your product or service is good, but leads are few. Most come from referrals, and you can't plan around that.
Sales works cold lists. Many calls, few hits, and the good customers end up with someone else.
The momentum fades after a conference or trade show. Plenty of new contacts, but no meetings come out of them.
No predictable pipeline. One good month, then two weak ones, and you don't know what to expect.
If even one of these sounds familiar, we should talk.
Book a free consultationHow we do it
With us, B2B lead generation is a process where every step is visible and measurable, and it doesn't end at handover.
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We define which companies your product or service is right for and build the list: industry, size, market, technology.
At each company we map who decides, who influences, and who to approach first.
We reach them with multichannel campaigns: email, LinkedIn, content, ads. Along the way we watch who responds, reads and clicks, and focus on the companies that are open to buying right now.
Anyone who shows interest and fits the target profile is qualified and handed to sales with the full history. Marketing and sales work as one team here: we agree together on what a good lead is, and sales gets everything it needs for the first conversation.
We don't let go of the lead. Anyone not ready to decide yet stays in touch with us, through content and personal messages, until the time is right. That is how a prospect becomes a customer, and a customer a long-term partner.
Every week you see how many companies are in progress, how many responded, how many leads we handed over, and what is working. We keep the list fresh and focus on the most promising accounts.
Target list
Selected by industry, size, market and technology.
Decision-makers at one company
Who decides, who influences, who we approach first.
Multichannel
We focus on those open to buying now.
Leads handed over
Who, why, what they responded to. Sales gets it all.
Nurturing
Content and personal messages until the time is right.
Weekly report
120 companies · 34 replies · 6 leads · 4 meetings.
What you get
You get concrete, tangible things, not “activity”.
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The companies and decision-makers we work with, kept up to date.
02
Outreach written and set up for every channel, in your voice.
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Handed to sales with the history: who, why, what they responded to.
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Anyone not ready to decide is not lost: content and messages until they are.
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We regularly review what came in, what became of the leads, and what to change.
06
How many companies, responses, leads, and how much pipeline. Something you can put in front of the board.
Results
Lead generation and partner programme.
annual recurring revenue and a partner network twice the size, after partner strategy and market research.
“Frontline Guru consistently delivered work of exceptional quality. The research was not only thorough but also presented with remarkable clarity.”
Questions
A company from your target profile where the right decision-maker shows interest and there is a real need behind it. We define this together with your sales team at the start, and we hold ourselves to it.
It depends on the market, the size of the target group, and how well known your company is. We give you a number on the call, once we know the target group, not before.
Once the list and the messaging are in place, the first responses usually come within a few weeks. A predictable pipeline typically takes shape from the third month.
A good description of who your product or service is for, access to your CRM, and a salesperson who works the leads we hand over. We bring the rest.
Long sales cycles are the norm in B2B tech. We don't stop at the first reply: prospects who aren't ready yet stay warm with relevant content and follow-ups, and we hand them to your sales team when they show real interest. That way a long cycle still fills your pipeline steadily.
Let's talk
We go through your current process and tell you where we see room for more qualified leads.
Book a free consultationNo follow-up calls, no newsletter sign-up. Questions? info@frontlineguru.com